About Us

Empowering Movement, Redefining Strength

At Minmi, we believe that movement is more than exercise — it’s an expression of inner strength, confidence, and purpose. Our mission is to support women on their journey to personal power through thoughtfully crafted fitness wear that blends comfort, function, and style.

Our Vision

We envision a world where women feel confident and unstoppable in their bodies, no matter where they are on their fitness journey. Whether it’s a quick stretch in the morning, an intense training session, or simply embracing daily life with energy and ease — Minmi is here to support that momentum with apparel designed to move with you.

Designed With You in Mind

Minmi is more than just an activewear brand — it’s a lifestyle rooted in self-respect, self-expression, and body positivity. We design with purpose, placing emphasis on form-flattering cuts, adaptive materials, and versatile styles that transition effortlessly throughout your day. Every piece is created to uplift your movement, without ever compromising on comfort or identity.

Built for Balance

We understand that fitness is not just physical — it’s mental, emotional, and spiritual. That’s why our collections are grounded in the idea of balance — balancing power with softness, drive with ease, and ambition with rest. We’re here for the women who lift, flow, sprint, breathe, and show up for themselves — in whatever form that takes.

Our Commitment

At Minmi, we are committed to fostering a supportive, inclusive, and inspiring community of women. We stand for quality, sustainability, and ethical practices, always striving to create pieces that not only feel good on your skin, but align with your values.

Join the Movement

Minmi is more than fitness wear — it’s a mindset. Join a collective of empowered women who move with intention, dress with confidence, and live with heart. We’re proud to be a part of your journey — every stretch, every breath, every step of the way.